ACKNOWLEDGMENTS
All photography taken for SPB Hospitality brands: J. Alexanders, Old Chicago, Logan's Roadhouse, Leo's Italian Kitchen, Nonna's Italian Scratch Kitchen, and Ember Smoked.
All photography taken for SPB Hospitality brands: J. Alexanders, Old Chicago, Logan's Roadhouse, Leo's Italian Kitchen, Nonna's Italian Scratch Kitchen, and Ember Smoked.
OBJECTIVE
Achieve brand style through photography. This includes shooting menu items like appetizers, sides, entree's, desserts, and multiple dishes together for header images. These images will be used on online ordering platforms like UberEats, DoorDash, and OLO. They will also be used in various marketing materials, such as: menu's, email pods, social, table tents, posters, banner's, ads, etc.
Achieve brand style through photography. This includes shooting menu items like appetizers, sides, entree's, desserts, and multiple dishes together for header images. These images will be used on online ordering platforms like UberEats, DoorDash, and OLO. They will also be used in various marketing materials, such as: menu's, email pods, social, table tents, posters, banner's, ads, etc.
APPROACH
To prepare for full menu and LTO photoshoots I first start by putting together a pre-production deck that establishes style, reference photos, vessels, camera angle, and order of importance. The pre-production deck is approved by both the creative director and marketing director before buying all materials needed. I then shop online and in-store to find vessels and props that align with the determined specifications. Once on set, I set up and work with the chef and marketing director to capture photographs that align with brand style.
To prepare for full menu and LTO photoshoots I first start by putting together a pre-production deck that establishes style, reference photos, vessels, camera angle, and order of importance. The pre-production deck is approved by both the creative director and marketing director before buying all materials needed. I then shop online and in-store to find vessels and props that align with the determined specifications. Once on set, I set up and work with the chef and marketing director to capture photographs that align with brand style.
Old Chicago - Cheeseburger
Old Chicago - Strawberry Cheesecake
Old Chicago - Keg of Wings
Old Chicago - Nashville Hot Pizza
Leo's Italian Kitchen - Chicken Parmesan
Leo's Italian Kitchen - Cheesecake and Chocolate Cake
Leo's Italian Kitchen - Pepperoni Rolls
Leo's Italian Kitchen - Chicken Pesto Alfredo
Ember Smoked - Brisket Sandwich
Ember Smoked - Ribs Platter
Logan's Roadhouse - Porkivore Sandwich
Logan's Roadhouse - Triple BBQ Platter
Logan's Roadhouse - Mesquite Smoked Wings
Logan's Roadhouse - Summer LTO Drinks
J. Alexanders - Cocktail Lifestyle
J. Alexanders - Cocktail Lifestyle
J. Alexanders - Cocktail Lifestyle
Nonna's Italian Scratch Kitchen - Guiseppe's Meatballs
